Getting Started with Hextom: WhatsApp, SMS & Push [SPM]

Our app Hextom: WhatsApp, SMS & Push will allow you to send notifications to your customers, increasing your marketing reach and conversion rate! There are a few steps to follow to set this app up. You will need to set up your marketing channels, subscriber collection. After that, you can enable the automations and campaigns that your are interested in.

Set up your Marketing Channels

Our app offers three marketing channels. Web Push notifications, SMS, and WhatsApp. You can enable your channels from the "Marketing Channels" page in our app, as shown here on my test store

Web push is very simple to set up, all you need to do is select the "Web Push" Tab, enable the channel, and hit save.

The other two channels, SMS and WhatsApp, are a little more involved. If you are interested in either of these channels, they each have a short guide on how you can set them up, which are linked here

Set Up WhatsApp Marketing Channel – Hextom

SMS & Push Marketing (SPM) - SMS Registration and Configuration – Hextom

Collect Subscribers

Next, you will need to collect subscribers to send your messages to. You can do this by enabling the collection widgets from the "Subscriber Collection" page in our app. We offer three collection options, a pop-up widget, a opt-in at the checkout, and a floating subscribe button.

When you select the "Pop-up" or "Floating Button" options, you can scroll down and configure the pop-up or button to be how you would like on that page, including what marketting channels it is for. We have a more detailed guide for this here WhatsApp, SMS, & Push Marketing (SPM) - Popup Opt In Creation and Configuration – Hextom

The Checkout option is only available to collect Phone number subscribers for the SMS or WhatsApp marketing channels. We have a detailed guide on how you can set that up here How to prepare to collect SMS and WhatsApp subscribers from checkout process (SPM) – Hextom

Set up your Automations and Campaigns

Lastly, you can enable the Automations and campaigns you are interested in. Automations are messages that are sent out on their own under certain conditions. This is things like order conformation messages, or abandoned cart win-back messages. Campaigns are messages that you create and send to inform your subscribers of promotions. Our guide on campaign collection can be found here SMS & Push Marketing (SPM) - Campaign Creation and Configuration – Hextom

We also have guides specific to each automation, which you can find on the following page

Automation and Campaigns – Hextom

If you have any questions you can reach out to us at help@hextom.com and we will be happy to assist you!